5 Fundamental Guidelines for Product Sustainability Claims

By | Consumer Trust, Supply Chain Transparency

Earlier this year, the United Nations Environment Programme published its “Guidelines for Providing Product Sustainability Information to Consumers” to provide guidance to the entire consumer packaged goods industry on the best way to share sustainability information with shoppers. We discuss the 5 Funamental Principles and how Transparency-One can help.

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Uncle Ben's video

Scan and Discover!

By | Consumer Trust, Food, Supply Chain Transparency

Consumers in France can now use augmented reality to learn about the origins of their basmati rice. By using the Blippar app to scan the back of a packet of Mars’s Uncle Ben’s basmati rice, available in all grocery stores in France, they can discover how their rice made the journey from farm to fork and learn about the sustainability commitments made by the farmers who grew it.

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